mercoledì 1 dicembre 2010

MAISON MARTIN MARGIELA: limited edition charity AIDS T-shirt


A limited edition charity AIDS T-shirt, for the first time in Japanese, was launched by Maison Martin Margiela on December 1st for the World AIDS day.

This charity T-shirt has been present in all MMM collections since F/W 1994/1995. Each T-shirt is produced in a different colour with contrasted text every seasons and bears the text in English: 
"THERE IS MORE ACTION TO BE DONE TO FIGHT AIDS THAN TO WEAR THIS T-SHIRT BUT IT'S A GOOD START"
 Further to seasonal English version, the Maison has decided to have a yearly edition every time in a different language for the World AIDS day, this year MMM chose the Japanese. Created in Paris, sold around the world, worn touching the heart, this charity AIDS T-shirt will be exclusively available in all Maison Martin Margiela stores and in the e-boutique.


Nessun commento:

Posta un commento